Adidas Legacy | Brand Induction

Pendulum Creative collaborated with NVE Agency and Adidas to produce an empowering experience for Chicago’s athletic youth to create their own legacies through sports, mentorship, and product integrative workshops.

 

Our team worked to welcome 8 new Chicago Public Schools into the Adidas Legacy family. We presented branded Legacy-making moments with a surprise Kabuki drop revealing each teams custom designed jersey, and deliver an epic performance by G HERBO.

 

We provided creative, produced and fabricated the following assets :

Production management onsite and leading up to the Adidas Legacy activation

All activation fabrication and signage

All shipping and receiving for the entire 6 month activation

Stage Design and implementation

Special effects : Kabuki Drop and Co2 Jet moment

Custom Makers Lab

 

Clients

NVE Agency, Adidas